Digital Prospectus Publishing Platform

Why YUDU Publisher for your Digital Prospectus?

The new generation of prospective students are digital natives. You need to meet them in this space if you wish to stay relevant and continue capturing their interest. Creating an interactive and mobile-friendly digital prospectus will be critical your student recruitment marketing efforts.

YUDU Publisher empowers you with tools to transform your print or PDF prospectus into a cutting-edge digital publication. Create a digital prospectus to capture student attention, engage them in new ways, and drive them to apply or register for open day events.

Take your student recruitment marketing efforts to the next level with a digital prospectus that includes:

Reach more prospective students

• Your digital prospectus is accessible on any device through a web browser
• Going digital opens new marketing channels - search engines, social media, email, and more
• Students can download your prospectus for offline access anytime, anywhere
• Re-invest print and distribution cost savings into marketing for increased reach

Capture the attention of Generation Z

• Generation Z are the first true digital natives, to attract their attention and stay relevant you have to meet them in the digital space they call home
• Deliver a meaningful and immersive online experience Gen Z can relate to
• Meet their expectations with content that is accessible, visual and engaging

Increase engagement with interactive content

• Include video assets to bring the course and campus to life
• Embed interactive elements like animations and virtual campus tours
• Use content hyperlinks to provide users with more information
• Create light boxes to add information and focus attention

Improve user experience

• Deliver rapid access to your digital prospectus with content display networks
• Your content will look great on any screen with device responsive design
• Improve content consumption with quick and simple navigation through hyperlinking
• Give users the flexibility to consume content in their own way

Drive student applications & open day sign-ups

• Built-in lead capture forms give you the power to drive applications direct from your digital prospectus
• Content highlighting gives you the power to focus the readers attention on call to action elements to improve click through and conversion rates
• Include content hyperlinks to direct prospective students to your main website where they can complete their sign-up process

Meet government accessibility guidelines

• YUDU Publisher offers integration with mainstream screen readers
• Our platform lets users easily adjust text size
• Offer plain-text versions of your prospectus with our PhoneView product
• Get expert guidance helping you to meet WCAG & ADA accessibility requirements

Save on print and distribution costs

• Digital content distribution costs far less than print distribution
• Send your prospectus to overseas students free from expensive shipping costs
• No more spending $1000s on printing costs
• Digital content is free from any reprint costs due to errors

Measure and improve marketing performance

• Extend the power of Google Analytics tracking to your digital prospectus with direct platform integration
• Built-in analytics lets you track marketing metrics including source, medium, device type, and more
• Gain critical insight into performance and engagement metrics that print publishing simply can't provide
• Use analytics data insight to improve your marketing

You have three options when converting your PDF or print publication into a digital prospectus and publishing it on our platform.