DESCRIPTION FROM THE PUBLISHER
If you’re considering franchising your business, or have an idea that could develop into a successful franchise, this guide will explain the steps to take. Profitable businesses that have gone into franchising without adequate preparation have subsequently failed. The moral cost is also high for the franchisor, who has persuaded people to re-mortgage their homes, sacrifice their life-savings and run-up heavy debts to join his franchise. Such disasters can be avoided with the guidelines in this book.
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