DESCRIPTION FROM THE PUBLISHER
This directory is essential for newcomers to franchising, whether a prospective franchisee or franchisor. It lists more than 1,100 franchises in Britain with full contact details (address, email, web), and includes over 65 pages of advisory articles by the leading franchise specialists in business consultancy, the law and the banks. To make it easy for readers to draw up a short list of franchises they would like to consider, the directory lists them by trade category and alphabetically - some with full details, such as setting-up costs, initial fees, ongoing royalties, and projected turnover and profits. In addition to the advisory articles explaining every aspect of the franchise system, the directory contains specimen franchise contracts (including a master franchise agreement) and franchise glossary. The foreword is by Sir Bernard Ingham, president of the BFA. Now in its 25th year, the directory is the most authoritative in its field.
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