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Top 10 Tips For Sucessful Blogger Relations

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Charlie Stephenson said:

Hi Brian,

I work for Yudu, and have been helping out in the marketing side of things. I found your publication very enlightening, and I believe it is sometimes the case that company marketing departments forget that the 'blogosphere' is a community of very intelligent, opinionated and passionate people. If they weren't they wouldn't be blogging! With regards to this, I now better understand the 'blogosphere' and the need to approach bloggers very thoughtfully, and meticulously, taking a real interest in what they are blogging about. After all, marketing departments should be interested in what they blog about if they seek the blogger's marketing help...is that not correct?

Kind regards,

Charlie

Top 10 Tips For Sucessful Blogger Relations

by: Brian Critchfield

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DESCRIPTION FROM THE PUBLISHER

After years of experience as both a blogger and a marketer, I have compiled a list of the Top 10 Tips for creating a successful blogger relations program. I would love to hear any comments or additions to the document from other avid bloggers. Another great reference is my blog post on "How Not To Pitch a Blogger at http://navelmarketing.com/2008/09/05/how-not-to-pitch-a-blogger. For those interested in blogging, this will help you better understand how the blogosphere works.

ADDED BY

Brian Critchfield

CATEGORIES

business, internet

TAGS

science & technology pr blog blogging blogger relations public relations marketing technology

LANGUAGE

English

PRIVACY

Public

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DATE UPLOADED

24 Sep 2008

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