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The Consumer Revolution

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The Consumer Revolution

by: Brian Critchfield

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DESCRIPTION FROM THE PUBLISHER

The Consumer Revolution is driving transparency in all that we do today, but especially in the business world. As marketers, we need to be aware of this trend and fundamentally change how we connect and converse with our consumers. We need to build trust and talk with our customers, not at them. In the end, it is about turning our customers into evangelists and arming them with the tools to tell others about us.

ADDED BY

Brian Critchfield

CATEGORIES

business, internet

TAGS

consumer revolution social media customer evangelist blogging marketing web 2.0 transparency in business. building trust science & technology

LANGUAGE

English

PRIVACY

Public

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PAGES

37

DATE UPLOADED

11 Sep 2008

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